Infosoft
In short: Infosoft synchronizes contacts and subscription changes to Make, and can trigger automatic welcome workflows when new subscriptions are ordered.
Infosoft and Make: Automated subscription and contact data for media companies
Does your media company manage subscriptions or single-issue sales through Infosoft? You can connect Infosoft with Make, so subscribers and subscription updates are imported automatically without manual work.
What is Infosoft?
Infosoft is a Norwegian provider of subscription, membership, and distribution solutions tailored for the media industry. Its two main products are INFO-Subscription, a cloud-based platform for subscription management, and INFO-Systemer, a modular solution covering subscriptions, single-issue sales, and customer relations. The systems automate billing, payments, and customer communication, and support various business models. Established in 1990, Infosoft develops its solutions internally in Norway and Sweden.
How the integration works
Make syncs new subscriptions and subscription updates from Infosoft in bulk. Infosoft acts as the master system, with data flowing one way.
Read more about the details of the Infosoft integration.
Why connect Infosoft and Make?
Eliminate manual lists: Subscribers and updates sync automatically to Make
Automated onboarding: Trigger emails and SMS based on purchase date, with no manual effort
Better customer lifecycle management: Use cancellation reasons and status for targeted communication
Consistently accurate data: Keep your subscription system and newsletter lists perfectly synced
Customer feedback
Akers Avis Groruddalen used the integration to build an automated welcome sequence for new subscribers. General Manager Øystein Kielland explains that the newspaper previously lacked an immediate welcome greeting upon purchase. Now, Infosoft triggers an automatic flow in Make, sending a confirmation, subscription details, and reading tips shortly after order completion. The solution provides the newspaper with an easier way to follow up with subscribers throughout the customer lifecycle, using both segmented newsletters and reminders before promotional periods expire.
Get started
Want to connect Infosoft to Make? Contact us, and we will help you set it up.

Infosoft
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